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Giving2021LI-X1F9457A6

How women learn about finances

Percent of U.S. women, 2021 (in percent)

Key finding

Highest: Family member or friend (44%). Lowest: A financial advisor (21%).

Source: Barna Group, Two Key Observations About Women & Finances · Online survey of 2,016 U.S. adults, November 12-19, 2021. Article published 2023-07-24.

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Questions about this statistic

What does this statistic show?

Highest: Family member or friend (44%). Lowest: A financial advisor (21%). Family member or friend: 44%. The internet: 35%. A financial advisor: 21%.

Who published this data?

Barna Group, 2021. Source: Barna Group, Two Key Observations About Women & Finances (https://www.barna.com/research/impact-of-women/).

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About this data

Leader Insights collects statistics about U.S. churches from published research by organizations such as Lifeway Research, Barna Group, Springtide, the American Bible Society and PRRI. Every number is checked against the wording of the original source before it is published, and each statistic links back to the study it came from. Figures are reproduced from the publishers named above; see the source for full methodology.