How pastors gauge the success of online church engagement
Percent of U.S. Protestant Senior Pastors, 2020 (in percent)
Key finding
Highest: Number of views (48%). Lowest: Offering an online service in general (8%).
- Number of views: 48%
- Number of people who watch the full service: 13%
- Feedback from congregants: 12%
Source: Barna Group, Measure What Matters: Faith Leaders Share How to Gauge Digital Engagement · Online survey of 1,079 Protestant Senior Pastors, March 20-April 20, 2020. Article published 2023-08-16.
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Questions about this statistic
What does this statistic show?
Highest: Number of views (48%). Lowest: Offering an online service in general (8%). Number of views: 48%. Number of people who watch the full service: 13%. Feedback from congregants: 12%.
Who published this data?
Barna Group, 2020. Source: Barna Group, Measure What Matters: Faith Leaders Share How to Gauge Digital Engagement (https://www.barna.com/research/measure-digital-engagement/).
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About this data
Leader Insights collects statistics about U.S. churches from published research by organizations such as Lifeway Research, Barna Group, Springtide, the American Bible Society and PRRI. Every number is checked against the wording of the original source before it is published, and each statistic links back to the study it came from. Figures are reproduced from the publishers named above; see the source for full methodology.