Leader Insights

Belief & Culture2025LI-XE15DA772

Americans who consult astrology, tarot or fortune tellers at least yearly

Percent of U.S. adults consulting each at least once a year, 2025 (in percent)

Key finding

Highest: Astrology or a horoscope (28%). Lowest: A fortune teller (6%).

Source: Lifeway Research, Don’t Believe Boo: Americans Doubt Ghosts, Other Paranormal Phenomena · Gallup findings on U.S. adults reported by Lifeway Research. Article published 2025-10-22.

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Questions about this statistic

What does this statistic show?

Highest: Astrology or a horoscope (28%). Lowest: A fortune teller (6%). Astrology or a horoscope: 28%. Tarot cards: 11%. A fortune teller: 6%.

Who published this data?

Lifeway Research, 2025. Source: Lifeway Research, Don’t Believe Boo: Americans Doubt Ghosts, Other Paranormal Phenomena (https://research.lifeway.com/2025/10/22/dont-believe-boo-americans-doubt-ghosts-other-paranormal-phenomena/).

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About this data

Leader Insights collects statistics about U.S. churches from published research by organizations such as Lifeway Research, Barna Group, Springtide, the American Bible Society and PRRI. Every number is checked against the wording of the original source before it is published, and each statistic links back to the study it came from. Figures are reproduced from the publishers named above; see the source for full methodology.